Visualize MED: Modeling the Future of Medicine to Take Place Next Month

Sep 13, 2019

by ASME News

There is still time to register for ASME’s Visualize MED: Modeling the Future of Medicine, which will feature a daylong program dedicated to examining how biomedical device manufacturers can employ modeling and simulation to accelerate the product development and regulatory submission processes for medical devices while improving patient safety and device performance.

Visualize MED will be held Oct. 22 at the Millennium Hotel in Minneapolis, Minn., bringing together bioengineering and medical manufacturing professionals. The event draws engineers, modelers, executives and decision makers from leading companies, including ANSYS, Boston Scientific, Dassault Systèmes, J&J, Medtronic, Siemens, Stryker, Synopsis and more. The FDA, NIH, hospitals and universities are also invited.

Interactive technology presentations at the event will include a virtual reality demonstration by Earl E. Bakken Medical Devices Center. Key discussions will include “Transforming Medical Device Design & Product Development,” which will highlight industry case studies of accelerated product development and improved quality using modeling and simulation. Industry experts Arlen Ward of System Insight Engineering, Kerim Genc from Synopsys Inc., and Ali Kiapour of 4Web Medical Inc. will share their insights during the session.

Regulatory approval is a key consideration in medical device development. The panel “Using Modeling and Simulation to Support a Successful Regulatory Strategy” offers examples of how industry collaborates with the FDA and global regulatory bodies to reduce uncertainty and gain device approval. Moderated by Windi Hary of HeartFlow Inc., the session features Marc Horner of ANSYS, Chris Mullin of NAMSA and Markus Reiterer of Medtronic.

Digital technologies are impacting clinical workflow and dental practitioners are leveraging 3D technologies. The roundtable, “Digital Technologies: A Step Forward in Dentistry,” will be moderated by Orlando Lopez of National Institute of Dental and Craniofacial Research at NIH and features the expertise of Eric Bright of Dentsply Sirona Implants, Alex Fok of the Minnesota Dental Research Center for Biomaterials and Biomechanics, and James Xia of the Houston Methodist Research Institute.

The future of healthcare will be transformed by digital technology and the panel “Expert Insights: Healthcare’s Digital Future ― Opportunities and Challenges,” shares a forward-looking vision. Moderated by Shaye Mandle of the Medical Alley Association and featuring Windi Hary of HeartFlow Inc., Marc Horner of ANSYS and David Odde from the University of Minnesota, this session is sure to spark some dialogue.

Hary, who is senior vice president for global clinical, quality and regulatory affairs at HeartFlow, will discuss the use of software as a medical device and notes that many within the medical industry are still unclear about the concept. “I still run into people who are writing a piece of code or a model and simulation [who] start telling me how they’re going to use it and how it helps the doctor make a decision for the patient,” she said. When she informs them that they have just created a medical device, she says their usual reply is, ‘No. I’ve just written this model.’ “If it’s being used in any way to treat or inform a physician about a decision for a patient … it is in fact a medical device,” Hary said. “A lot of people think it’s trickier than that and it’s not. It’s really that simple.”

Hary underlined the need for events like Visualize MED. “I think that [conferences like this] are vitally important,” Hary said. “I love that for this particular conference we’re getting people from all roles to come in, share their expertise and perhaps provide a perspective or some insight that somebody going about their day to day has not been aware of. I hope that the attendees come and are open to seeing and hearing about that changing landscape and how it might affect them. I am really looking forward to learning something from my colleagues that are participating.”

Registration for ASME members is $249 — $50 off the nonmember price. For more information on Visualize MED: Modeling the Future of Medicine or to register, visit