“Engineering in the Global Market: Keys for Success”
June 14-17, Palm Desert, California

NEW YORK, March 31, 2009 – Today more than ever companies and organizations are facing a complexity of challenges driven by economic strains and global competition. ASME, the world’s leading professional association for mechanical engineers, will address these and other issues affecting the engineering profession at the 2009 ASME Annual Meeting to be held June 14-17 at the Desert Springs JW Marriott in Palm Desert, California.  The conference theme “Engineering in the Global Market: Keys for Success,” will highlight strategies for business productivity and success in the world marketplace.

Featured plenary sessions at the ASME Annual Meeting, covering global engineering topics, will be moderated by Andrew W. Reynolds, deputy science and technology advisor to the Secretary of State, U.S. Department of State. Topics include:

“Winning Strategies for Global Engineering: Products, Processes and Productivity,” featuring speakers from Chevron Corporation, Air Liquide Engineering & Construction, Toshiba Corporation and Caterpillar Production System

“Global Partnerships and Collaborations: Best Practices and Lessons Learned,” featuring speakers from Westinghouse/Toshiba, Black & Veatch Corporation and Shell International Exploration & Production, Inc.

“Enhancing Your Knowledge of Global Trade: Codes and Standards as a Gateway to Global Markets,” featuring speakers from ASME, Pebble Bed Modular Reactor, LTD, Gas Authority of India, Ltd, Bureau Veritas UK Limited and Japan Atomic Energy Research Institute, Japan Society of Mechanical Engineers

In addition, the ASME Annual Meeting will feature a wide range of seminars concerning engineering talent, education, intellectual property, codes and standards, immigration, engineering issues in the developing world and global supply chain management.  The event will also provide numerous professional development opportunities for engineers and other technical professionals.

“Establishing global strategies and partnerships will help create successful outcomes in today’s business environment,” said ASME President Thomas M. Barlow.  “At the ASME Annual Meeting this year, industry leaders from around the globe will share ideas on how to manage risk, cultural differences, workforce demands, supply chain management and other essentials needed to maximize performance and opportunities for success in the world marketplace.”

ASME helps the global engineering community develop solutions to real world challenges. Founded in 1880 as the American Society of Mechanical Engineers, ASME is a not-for-profit professional organization that enables collaboration, knowledge sharing and skill development across all engineering disciplines, while promoting the vital role of the engineer in society. ASME codes and standards, publications, conferences, continuing education and professional development programs provide a foundation for advancing technical knowledge and a safer world.

Additional Media Contact:
Regina Nisita, Affect Strategies
rnisita@affectstrategies.com or 212.398.9680 x145